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Rodrigo Kede Lima is the President for Microsoft Asia. In his role, Rodrigo leads a business that comprises 20 countries and a diverse team of 30,000 employees dedicated to unlocking Asia’s innovation advantage and fostering opportunities for sustainable economic resilience and prosperity.

With more than 30 years of experience, Rodrigo is an empathetic leader who is passionate about what technology can do to empower people and organizations. Rodrigo focuses on accelerating the digital transformation of customers and communities across the region, enabled by technologies from cloud services to AI. His priorities include delivering on Microsoft’s commitment as a trusted partner in driving positive impact and establishing a strong collaborative ecosystem to empower the Asia Pacific market.

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